Ever wish you had the power to get people to do what you want them to do?  Wouldn’t it be great if there was a toolkit, or perhaps a simple infographic that gave you the psychological tricks to influence people?  Look no further.  Business Insider has put together this list and we’re going to let you in on the secret.

These 11 tricks are backed by science.  The summary is below, so be sure to read the details under each heading in the infographic.  Then, go forth and conquer the world!

  1. Use a “decoy” option to get people to buy your product…
  2. Tweak the environment to get people to act less selfish…
  3. Help advance someone’s goals to get them to do you a favor…
  4. Mimic people’s body language to get them to like you…
  5. Speak quickly to get an argument opponent to agree with you…
  6. Confuse people to get them to comply with your request…
  7. Ask people for favors when they’re tired to get them to cooperate…
  8. Display an image of eyes to get people to behave ethically…
  9. Use nouns instead of verbs to get people to change their behavior…
  10. Scare people to get them to give you what you need…
  11. Focus on what your bargaining partner is gaining, not losing…

Click on the image below to see a larger, more legible version.

11 psychological tricks you can use to get people to do things
How to get people to do what you want them to do.

Source: Business Insider

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On a related note, you’ll find very interesting psychological facts and tricks in Dan Ariely’s book, Predictably Irrational, where refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They’re systematic and predictable—making us predictably irrational.